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Starbucks

Starbucks is one of the accounts I’ve worked on at Big Spaceship. As the only designer on the team, my responsibilities include everything from design and illustration, to post-production and storyboarding.

Fall (2019)

To celebrate the return of the Pumpkin Spice Latte, we proposed designing a PSL machine that “turned summer into fall,” which led to the "Fallifier" Facebook livestream. I helped design the set, and I led the design and animation of all of the motion graphics and LED screens in the livestream. Viewers voted on summer items to send through a giant PSL cup to "Fallify." The event drew 247K unique viewers and user commentary engagement was more than double that of the previous year's Holiday livestream.

Fallifier animated intro
Fallifier machine with turning gears LED screen Big Spaceship team with giant PSL cup

Group Creative Director - Adam Gloo

Associate Creative Director (art) - Liz Agans

Senior Copywriter - Kyle Kimball

Associate Designer - Alex Ling

VP, Strategy - Dan Bort

Group Director, Content Production - Jordan Makow

Executive Producer - Natalie Moutoussis

Executive Producer - Stephen Gariepy

Senior Producer - Emily Glaser

SVP, Account Management - Stacey Zimmerman

Instagram Filters

We’ve had the opportunity to do more interactive digital activations with Starbucks, including making games and filters for Instagram. For “Smile, Sip, Spring” (2021) and “Which Drink Are You?” (2020), I was responsible for all design and illustration and worked closely with the Senior Technologist to bring the filters to life.

Group Creative Director - Adam Gloo

Creative Director - Kristina Caizley

Associate Creative Director (art) - Liz Agans

Associate Creative Director (copy) - Kyle Kimball

Designer - Alex Ling

SVP, Creative Technology and Innovation - Layne Harris

Sr. Technologist - Paul Baranowski

VP, Strategy - Dan Bort

Strategy Director - Sean Flynn

Executive Producer - Natalie Moutoussis

Executive Producer - Stephen Gariepy

SVP, Account Management - Stacey Zimmerman

Group Account Director - Stephanie Tudor

Nitro (2019)

To announce the launch of Nitro Cold Brew, Big Spaceship and Starbucks leaned into the "Whoa!" feeling of the energizing drink. I was responsible for post-production (video-editing, photo-editing, color correcting), storyboarding pre-production comps, and designing and packaging banners to be produced by our media partner. Part of our campaign was featured in AdWeek.

Group Creative Director - Adam Gloo

Creative Director - Christine Gratton

Associate Creative Director (art) - Bradford Gilmore

Associate Creative Director (copy) - Greg Berman

Associate Designer - Alex Ling

VP, Strategy - Dan Bort

Group Director, Content Production - Jordan Makow

Executive Producer - Natalie Moutoussis

SVP, Account Management - Stacey Zimmerman

Account Supervisor - Bibiana Jakubianska

Summer (2019 and 2020)

Responsibilities included illustration, design, creating animated stickers, and post-production.

instagram story to promote cold brew drink

Group Creative Director - Adam Gloo

Senior Art Director - Aidan McDermott (2020)

Senior Copywriter - Evan Gott (2020)

Associate Creative Director (art) - Liz Agans (2019)

Senior Copywriter - Kyle Kimball (2019)

Associate Designer - Alex Ling

VP, Strategy - Dan Bort

Group Director, Content Production - Jordan Makow

Executive Producer - Natalie Moutoussis

SVP, Account Management - Stacey Zimmerman